Trent Leyshan, will be braving the elements at 12pm Friday 13th of August 2010 to promote his new book, The Naked Salesman!

Wearing only his socks and jocks on a soap box, Trent will be spruiking his book outside Angus and Robertson cnr Collins and Queen Streets Melbourne.

Also $50,000 worth of giveaways for sales and business people! One show only! Be there at 12pom sharp so not to miss out!

I was talking with my Father who told me the story a friend shared with him recently. His mate John had been training at a local gym for a couple of months.

A few days after New Year’s Day John went to gym and couldn’t find a car park. He approached a gym manager to address his concerns about the gym being so busy. The manager responded in an ironic tone, “Don’t worry, there will be plenty of car parks in a couple of weeks, just you wait and see.”

The manager’s point was that most people who declare a New Year’s resolution to lose weight and get fit — don’t stick at it. In fact, they stick all of about two to three weeks on average and then they’re gone, resigned to the murky backwaters of procrastination once again. It’s common knowledge that gyms make most of their money from patrons not showing up. So remember that next time you sign-up, because you may be better served saving your hard earned money.

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How do you stay motivated? Motivation comes from within and can be boiled down to one simple definition: Focus.

What you focus on establishes your reality and your perception of what you focus on determines your experience.

In Victor Frankl’s disturbing yet fascinating book, Mans Search for Meaning, he tells of his experiences as a prisoner in a Nazi concentration camp in World War II, namely, how he and some of the other prisoners defied the odds and survived this ordeal mentally and emotionally.

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I have talked at length in my blogs about the importance of being confident when selling. This week I thought I would shed some light on how you can not only build confidence in your sales role but also create a way of being that will enhance your sales performance.

What is confidence? Dictionary.com: full trust; belief in the powers, trustworthiness, or reliability of a person or thing. What a great definition and way of being to work and live by. Full trust, belief, trustworthiness and reliability! Give your customer these things and you will have ‘em for life, it’s that simple.

As a (willing) potential customer I want to trust you and believe in what you are saying and that you will deliver on your promise. You can make the odd mistake here-and-there, because if I trust you it’s not a deal breaker―I know you will be the first person to bring it to my attention.  You can sell the best product or service in town, but if your salespeople fail to instill belief, build trust and deliver on their promises, the success of your business is limited, if not ultimately removed.

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