The Sales CULTURE Workshop is an exploratory session designed to give senior sales leaders and senior team member’s an opportunity to explore and re-define the sales culture of their organisation to ensure consistency with the brand message.
This insight empowers sales leaders and sales representatives to be more successful in their sales interactions, as they are able to genuinely connect with customers whilst communicating and behaving in a way that demonstrates passion for the brand.
The Sales CULTURE Workshop is usually the first step in our process. The insight derived is vital in establishing your organisation’s Sales Culture and in setting the foundations for a successful sales framework.
Outcomes of the workshop include:
- Identifying who your customers really are and what motivates them to buy
- Identifying what your customers need and really want
- Identifying your ‘Value Proposition’ and how it sets a foundation for your sales culture
- Defining a ‘Unique Selling Proposition’ that is truly demonstrative of your brand
- Creating a truly unique and memorable customer experience by connecting with their hearts and minds
- Learning how to communicate the right messages to inspire action
- Determine how to demonstrate your differentiation in the market based on your ‘USP’
- Align your internal and external communication and motivation strategies with your new sales culture
- Re-invigorating your sales culture, sales process and sales performance
What are the next steps?
If you would like to learn more about the Sales CULTURE Workshop, please e- Mail or give us a Call to discuss how we can assist your organisation.
We look forward to BOOMing your business!
Trent helped many of them exceed their sales targets in 2011.
— ABnote
Trent will change your whole perspective on what sales training is really about.
— Community Alliance Credit Union
This was the best sales training I have attended! After decades of training this was inspirational and refreshing.
— Wise Employment
Practical idea's on sales and marketing that could be taken away and put into practice on the coal face straight away.
— Group Training Association of QLD and NT
This program clarifies and reinforces the essentials to ensure your success today and in future.
— Group SEB
Very passionate! Trent knows his stuff and did a great job of pulling everyone together, leading and engaging the group. Interactive, relevant and informative!
— Department of Primary Industries
Trent invests a great deal of time understanding the business to ensure the program hits the mark
— ABnote
The goal was to increase sales knowledge and develop stronger consultative relationships with our clients. This goal was achieved in a fun and informative manner.
— AAA Tourism
Trent is an inspirational and motivating consultant who's experience is a key input to developing the capability and skills of our specialist leaders.
— National Australia Bank
We noticed an immediate improvement in the rate at which we converted pipeline opportunities to active clients!
— Tauro Capital
Informative, challenging, funny, relevant and thought provoking. Everyone in the room took something valuable away from the day.
— Connectnow